(AUGUST 09, 2016) IRVINE, CA—Drybar, a blow dry bar concept, with an award-winning line of products and tools, is pleased to announce the launch of their affiliate program on the Rakuten Affiliate Network. The affiliate program will serve to bolster their growing product business, by providing publishers with the ability to promote a wide variety of high quality and innovative hair care products and tools sold on thedrybar.com. An extension of the program to support publishers promoting their brick & mortar retail shops is set to launch in the Fall.
Today, Drybar has over 3,000 stylists in 60+ locations and does over a million blowouts a year using an exclusive line of products and tools specifically developed to create and maintain the perfect blowout!
U.S. Interactive Media & IMW Agency will partner with Drybar to manage the affiliate program. The program is currently accepting affiliates, who may apply through their Rakuten Affiliate Network account.
Drybar is based on a simple philosophy: Focus on one thing and be the best at it. For Drybar, that’s blowouts. The idea was a natural one for curly-haired founder Alli Webb, a longtime professional stylist, who grew tired of overpaying for blowouts at traditional salons. Named one of the top "100 Brilliant Ideas" by Entrepreneur Magazine and one of New York Magazine's Boom Brands, Drybar is on track to have over 70 retail locations by the end of 2016. Drybar also offers a full line of professional hair styling products & tools, aptly named in keeping with the pervasive bar theme, all of which were created for the perfect blowout. The line launched exclusively with Sephora in March of 2013, and is now sold both online and in its own shops, as well as at Sephora and Nordstrom in the U.S. and Canada, and select Ulta Beauty and select Bloomingdale’s doors nationwide. “The Drybar Guide to Good Hair For All,” the first book by Alli Webb, will be published in October 2016 by Abrams Publishing.