IRVINE, CA (January 7, 2011) - enCircle Media, a digital advertising agency based in Irvine, CA, has been acquired by U.S. International Media (USIM), one of the fastest-growing, full-service media management companies in the United States. The acquisition bolsters enCircle's presence in the digital media marketplace, expanding both companies' service offerings for new and existing clients.
"Our acquisition by USIM provides enCircle Media with the incredible opportunity to fulfill the interactive component for hundreds of companies that is required of marketing campaigns today," said Eran Goren, President of enCircle Media. "enCircle Media is now poised to provide a superior level of digital and traditional advertising and media services and access to cutting-edge advertising technologies that will also propel USIM to an even more prominent position in the ever-evolving media industry. We are delighted to join U.S. International Media, and look forward to extending USIM's current digital offerings."
Named MEDIA Magazine's 2009 Independent Media Buying Service of the Year, Los Angeles-based USIM was founded in 2004 by advertising industry innovator, Dennis Holt. Mr. Holt previously built Western International Media Corporation into an $11 billion media buying company, which he sold to the Interpublic Group of Companies in 1994. With projected 2011 billings of $590 million, USIM's passion for providing the highest of quality service has attracted more than 200 current in-house and advertising agency clients.
"We are thrilled with this transaction, as enCircle Media complements USIM's existing portfolio of services and clientele," said Holt, Chairman/CEO. "We believe the partnership will result in the powerful blending of our strengths and elevate U.S. International Media to a new level."
"U.S. International Media is known for its strategic vision, innovation and industry leadership. We place a high value on tactical thinking and media neutrality, and approach the dynamic media landscape with a spirited entrepreneurial outlook," said Holt. "Eran and his team will expand our efforts to offer companies the very best in digital media advertising."
enCircle Media has grown rapidly since starting in 2007, and will add more than $25 million in digital media billings for USIM in 2011. enCircle Media offers a suite of online services, including media planning and buying, display/rich media, lead generation, search engine marketing, search engine optimization, social media and mobile.
About enCircle Media
US Interactive Media is a digital advertising agency based in Irvine, CA, with offices in New York, NY. With proven success in brand advertising, SEO/SEM, social media, mobile advertising and lead generation, enCircle Media provides clients access to cutting edge media technologies while delivering measurable and reliable results. enCircle Media's proprietary technology and client partnership approach to business differentiates enCircle from other marketing agencies. For more information, please contact (949) 241-8260 or visit www.usinteractivemedia.com.
About U.S. International Media, LLC
U.S. International Media was started in 2004 by Dennis Holt to provide clients with unmatched service in all facets of media planning and buying. USIM has grown to become one of the leading independent media agencies, serving more than 200 clients from 22 U.S. and international offices. USIM is structured around eight core competencies, which provide the company with a competitive infrastructure to efficiently service all facets of media. These core competencies include Media Planning, Spot Negotiation, National Media Negotiation, Print Negotiation, Out-of-Home, Digital/Online, Multicultural Media, and Traffic. For more information about U.S. International Media, please contact Dennis Holt at (310) 482-6711, or visit www.usintlmedia.com.